The digital world can be tough. Terms come and go at such a pace, and before you know it, everyone's chattering about HTML and mobile-first strategies without having ever stopped to explain what they mean.
We here at Page Lizard are just as guilty of this, and we're aware that people can sometimes be a little embarrassed to stop us and ask about the basics.
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Topics:
HTML,
html5,
social media,
Technology,
technology,
android,
apple,
Apple News,
apps,
Blog,
channel,
css,
digital publishing,
Flash,
General,
Instant Articles,
ios,
native apps,
publishing,
responsive
In May I wrote a piece about Vervid, a small app with big ambitions - to become the 'YouTube of vertical videos'. However, it seems I wasn't the only one to take notice, as YouTube have announced that they too are jumping on the vertical video bandwagon with their latest ios and android app updates.
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Topics:
News,
Technology,
technology,
vertical,
Vervid,
video,
Youtube,
apps,
Blog
What is article-based publishing, why is it important and what do we need to do to be ready for it?
Page Lizard have launched the first in a series of lunchtime webinars by hosting Sean Briggs; an independent publishing consultant at Creative Workflows, to discuss article-based publishing.
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Topics:
Technology,
technology,
Apple News,
Blog,
channels,
digital publishing,
Event,
facebook,
Instant Articles,
publishing,
Social,
Streams
Last week, we hosted a Tech Talk at the PPA to discuss the facts and implications of Apple News with publishers.
After presenting what facts we had gathered about Apple News and other media publishing channels like Facebook and Flipboard, we opened the discussion up to publishers to talk about their views on what this could mean for them.
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Topics:
media channels,
social media,
technology,
twitter,
Apple News,
Blog,
channels,
digital publishing,
Event,
Instant Articles,
PPA,
publishing
Who are the millennials? How are they going to define the future of the industry? And just how can we get them to part with their hard-earned money?
We in the Page Lizard office have seen an almost constant stream of articles pondering the mysterious millennial. They are defined, categorised and pigeon-holed by publishers who regard them as something unfathomable and strange; a market to be 'cracked', a group separated by 'them' and 'us' terminology.
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Topics:
modern,
online,
social media,
Social Media,
subscriptions,
Technology,
technology,
Blog,
content,
digital magazines,
digital publishing,
General,
media,
millennial,
paid content,
publications