What's new?

In May I wrote a piece about Vervid, a small app with big ambitions - to become the 'YouTube of vertical videos'. However, it seems I wasn't the only one to take notice, as YouTube have announced that they too are jumping on the vertical video bandwagon with their latest ios and android app updates.

What is article-based publishing, why is it important and what do we need to do to be ready for it?

Page Lizard have launched the first in a series of lunchtime webinars by hosting Sean Briggs; an independent publishing consultant at Creative Workflows, to discuss article-based publishing.

We've all heard the news over the past few months about Apple News and Facebook's Instant Articles, and we at Page Lizard have been working hard to understand the implications of these changes to the publishing industry.

At a PPA Tech Talk last week, we listened to publisher's concerns and hopes for Apple News and similar social and media channels, along with the growth of mobile-first content consumption and how to adapt to these new patterns.

Who are the millennials? How are they going to define the future of the industry? And just how can we get them to part with their hard-earned money?

We in the Page Lizard office have seen an almost constant stream of articles pondering the mysterious millennial. They are defined, categorised and pigeon-holed by publishers who regard them as something unfathomable and strange; a market to be 'cracked', a group separated by 'them' and 'us' terminology.

Could this YouTube contender usher in 'the age of verticle video’?

Now perhaps i’m an old school YouTube fan, who has spent far too many evenings engrossed in cat video playlists. Or perhaps my perception of video has been skewed by the 16:9 standard exercised by the film industry. Whatever the reason, when I see a vertically filmed video, I get a strange sensation as the hairs on the back of my neck stand on-end.