AnOther: The world’s first-ever digital and print issue
[embed]https://www.youtube.com/watch?v=OnbYDckhDoE[/embed]
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Topics: technology, Blog, Comment, content, design, digital media, digital publishing, ebook, Innovation, interactive, publishing
The Institute of Materials, Minerals and Mining (IOM3) launched their new app this week at a sparkling Covent Garden reception.
It's the first app launch party I have attended, but the star of the show deserved the celebration and attention it received.
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Topics: technology, android, app, Blog, Client focus, creative, design, digital publishing, Event, events, Innovation, interactive, ipad, launch, magazine, materials world app, page lizard, publishing
Print magazines may be struggling, but producing second-rate digital offerings is not the answer. Here, we make the case for hurrying the demise of the replica edition.
Articles seem to be appearing at an alarming rate trumpeting the reasons why PDF replica editions are a good choice for publishers. Without pointing fingers, the most recent have forecast a long and happy life for replicas. Some of the most common reasons cited are easy conversion, lower costs and time effectiveness, but don't let that lull you into a false sense of security about the future of digital offerings.
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Topics: HTML, pdf, android, app, Blog, Comment, content, design, digital, digital publishing, editing, magazine, publications, publishing, replica edition
Call it obvious, but if social media and digital publishing had a baby, it would be called social publishing. So why is it important to integrate Facebook, Twitter, Google+ and all the rest with with your digital edition?
It would be very easy for me to throw around (as many do) buzzwords such interactivity, engagement and visibility. Simply increase all those, and you will have yourself a perfect social publishing solution.
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Topics: social media, Social Media, social publishing, twitter, Blog, digital publishing, facebook, General, linkedin, mobile responsive, publishing, responsive
Google vice-president Vint Cerf has made it abundantly clear this week that our digital media is not safe.
In a world where everything has become available in a digital format, it is easy to forget what those simple yet nostalgic print days were all about. We no longer file invoices in physical space, we simply drag and drop them from our desktop to a little folder where they can live happily ever after. They'll always be recoverable and will always be there when we need them, right?
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Topics: News, technology, Vince Cerf, Blog, content, future, Google, publishing
