Why should Membership Organisations be thinking about communicating digitally?
Engagement is a word that gets thrown around an awful lot, and at this year’s MEMCOM event, the bustling crowds couldn’t talk about anything else.
We often get asked the question "Why should we make our magazine digital?" by membership organisations.
That is just what we aimed to address in our talk at the Memberwise conference yesterday, entitled 'Reinventing your membership magazine for the digital age'.
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Topics: 2014, memberwise, online, pdf, technology, android, app, apple, Blog, content, creative, design, digital, digital age, digital publishing, Event, events, interactive, ios, ipad, journal, magazine, media, Membership, page lizard, publications, publishing
Each year Memcom hosts a conference that welcomes around 200 delegates from membership organisations across the UK. This is then followed by a sit down lunch and awards ceremony.
Despite Page Lizard not being a membership organisation ourselves, we still like to lend a helping claw to those who need it. Our aim at Memcom 2014 was to reach out to membership organisations who are delving into their bright digital publishing future head first but aren't actually sure how to engage, grow and retain their audiences.
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Topics: 2014, editor, lizard, page, Blog, conferance, corporate, design, digitalpc, ebook, Event, event, events, journal, magazine, meeting, Membership, memcom, networking, PARN, publishing
