Many magazine publishers we speak to are resigned to the fact that advertisers are very reluctant to 'buy into' advertising in digital publications.

If you read digital publications (whether that be online or on a mobile device), think back to the last advert you saw. I would hazard a guess that it was static, unexciting and failed to engage your interest.

Topics: News, technology, ad spend, advert, advertising, app, Blog, car, creative, digital advert, digital advertising, digital publishing, interactive, ipad, magazine, mobile ad, publishing

Businesses across all sectors are beginning to see how successful digital publishing can be when used effectively.

We've seen a rapid increase in the number of companies who aren't traditionally affiliated with publishing seeking to integrate digital publishing into their marketing and engagement strategies. Here, we explore how others have used digital magazines and apps to reach out to clients, and what options are available to small and large businesses alike.

Topics: marketing, modern, online, strategy, technology, app, Blog, business, Comment, content, digital, digital media, digital publishing, editing, future, interactive, ipad, magazine, media, publications, publishing

If you're ever in need of inspiration or feeling like you want to learn something new, there's only one place to turn to: TED.

We take a look at the best digital publishing talks TED has to offer, from the vintage to the current. These videos are must-watch.

Topics: speech, talk, TED talks, video, Blog, brewster kahle, crowdsourcing the news, digital book, digital library, digital publishing, General, lecture, mike matas, modern journalism, paul lewis

We often get asked the question "Why should we make our magazine digital?" by membership organisations.

That is just what we aimed to address in our talk at the Memberwise conference yesterday, entitled 'Reinventing your membership magazine for the digital age'.

Topics: 2014, memberwise, online, pdf, technology, android, app, apple, Blog, content, creative, design, digital, digital age, digital publishing, Event, events, interactive, ios, ipad, journal, magazine, media, Membership, page lizard, publications, publishing

Topics: social media, Social Media, social media predictions, social networking, social networks, technology, the future, twitter future, twitter predicitions, wearable devices, apple watch, Blog, facebook, future, future of facebook, oculus, oculus goggles, oculus rift, personalised data, predictions