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Niche names and memorable domains

Posted by Andy Clarke on Mar 24, 2015 9:40:21 AM

Thousands of new domain name extensions are set to revolutionise the web

Over a century ago, gold was discovered in Colonia, California, ushering in the famous 1848 California gold rush, as over 300,000 opportunists rushed to find their fortune in the dirt. To stake their claim, each laid out a boundary and promptly filed it with the closest assay office to secure the plot.

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Topics: Technology, technology, tld, top level domain, web, Blog, domain name extentions, domains

Why we should be hurrying the demise of the replica edition

Posted by Esther Kezia Harding on Mar 23, 2015 11:11:31 AM

Print magazines may be struggling, but producing second-rate digital offerings is not the answer. Here, we make the case for hurrying the demise of the replica edition.

Articles seem to be appearing at an alarming rate trumpeting the reasons why PDF replica editions are a good choice for publishers. Without pointing fingers, the most recent have forecast a long and happy life for replicas. Some of the most common reasons cited are easy conversion, lower costs and time effectiveness, but don't let that lull you into a false sense of security about the future of digital offerings.

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Topics: HTML, pdf, android, app, Blog, Comment, content, design, digital, digital publishing, editing, magazine, publications, publishing, replica edition

Social Publishing: How to integrate digital publishing and social media

Posted by Kara Godfrey on Mar 16, 2015 11:58:59 AM

Call it obvious, but if social media and digital publishing had a baby, it would be called social publishing. So why is it important to integrate Facebook, Twitter, Google+ and all the rest with with your digital edition?

It would be very easy for me to throw around (as many do) buzzwords such interactivity, engagement and visibility. Simply increase all those, and you will have yourself a perfect social publishing solution.

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Topics: social media, Social Media, social publishing, twitter, Blog, digital publishing, facebook, General, linkedin, mobile responsive, publishing, responsive

PPA New Talent Awards 2015

Posted by Kara Godfrey on Mar 11, 2015 2:25:16 PM

Last night, Page Lizard were proud to support the annual PPA New Talent Awards, celebrating the incredible up and coming individuals at the forefront of digital publishing creativity and innovation.

We’d like to offer our congratulations to all the winners and highly commended entries – for a full list, click here to go to the PPA website.

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Topics: Blog, Event, General

Marketing with motion

Posted by Daisy Ware-Jarrett on Mar 5, 2015 2:52:12 PM

How video content is revolutionising the world of digital marketing

Online video reigns supreme as the internet’s leading source of entertainment and a vital resource for content marketing and interactive publishing.

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Topics: video content, video marketing statistics, Blog, Comment, digital marketing, digital publishing, media engagement., mobile publishing

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