It's a tough task to try and summarise a day with such varied, interesting discussions, but we love a challenge!
So without further ado, here are Page Lizard's Top 22 Tweets that capture the key takeaways from the Digital Magazine Summit.
1
Strategy of @TheEconomist is to hedge, to atomise content - reach outweighs cannibalisation risk #dmag15 pic.twitter.com/eoVcyliZMl
— Carolyn Morgan (@carolynrmorgan) November 11, 2015
2
The why, try and buy strategy to present prospects with The Economist content. #dmag15 pic.twitter.com/J1EOsuvPWQ — Georgie Davies (@Georgieed93) November 11, 2015
3
"There is no one campaign, you have to be always on" says Iain Noakes at @DigitalMagAward #dmag15
— Danielle Colyer (@DanielleTee) November 11, 2015
4
"Nobody cares, if you're reading a magazine and it doesn't look like the print edition". Bang on the money. Conde Nast's @liamk887 #dmag15 — David Hicks (@David_Hicks) November 11, 2015
5
'Platforms hold a massive leverage over us...bloggers in their bedrooms are competing with us' @liamk887 #dmag15
— Esther Kezia Harding (@EstherKeziaH) November 11, 2015
6
Apple News payment service along Spotify subscriptions lines. Good for independents, bad for big players #dmag15 — Peter Houston (@Flipping_Pages) November 11, 2015
7
Producing digital editions is about changing attitudes as well as workflow - @CondeNast Liam Keating #dmag15 pic.twitter.com/Y82xDqTBUq
— Archant Dialogue (@archantdialogue) November 11, 2015
8
In digital magazine publishing “it’s early days.” Absolutely - but it’s ALWAYS early days! We will never get to a point of stasis. #dmag15 — That Keith (@thatkeith) November 11, 2015
9
The five tenets of producing successful, engaging content from @EditionDigital at today's #dmag15 summit pic.twitter.com/M7LFqvqpAc
— Digital Mag Awards (@DigitalMagAward) November 11, 2015
10
"Time has moved on and the early pioneers in digital magazine advertising have moved on". @specletom > They've seen the numbers! #dmag15 — David Hicks (@David_Hicks) November 11, 2015
11
Iain Russell reminding us all that Newsstand launched 4 years ago and was heralded as 'saviour of publishing'. #dmag15
— Esther Kezia Harding (@EstherKeziaH) November 11, 2015
12
Brilliant Perspective #dmag15 session discussing Newsstand: "focus your energy not fighting the old but building the new"! #Socrates — Danielle Colyer (@DanielleTee) November 11, 2015
13
.@carolynrmorgan on reader centric digital magazines #dmag15 pic.twitter.com/Un3WjCvcw5
— Georgie Davies (@Georgieed93) November 11, 2015
14
Maybe we should think of digital magazines as more of a service than a product, a living ecosystem @carolynrmorgan #dmag15 — Esther Kezia Harding (@EstherKeziaH) November 11, 2015
15
Top takeaways from Alan Rutter: Tell unique stories; pay for quality; advertising is only part of the solution; use your audience #dmag15
— Digital Mag Awards (@DigitalMagAward) November 11, 2015
16
I think this sums things up in one word very well #dmag15 pic.twitter.com/7347gVqGgW — Iain Russell (@IainRussell83) November 11, 2015
17
Focus on web not apps to be able to offer readers relevance and fast publishing @dutchgiraffe #dmag15
— Carolyn Morgan (@carolynrmorgan) November 11, 2015
18
The future is print... #getscoatgoeshome #dmag15 — Iain Russell (@IainRussell83) November 11, 2015
19
Still think #PDFReplicas suck, regardless of general view they are fit for some purposes... argh #dmag15
— David Hicks (@David_Hicks) November 11, 2015
20
"Content now seems to be leading design instead of the other way around" - @flipping_pages #dmag15 — Adobe DPS (@AdobeDigitalPub) November 11, 2015
21
"The fact that brands make their own digital magazines tells us something. They care." #dmag15 @DigitalMagAward
— #GetTheMag (@Magvault) November 11, 2015
22
Cheery thought from @Flipping_Pages 'it's not too late. It's not too late to fix things, experiment and change' #dmag15
— Esther Kezia Harding (@EstherKeziaH) November 11, 2015
Missed out? Catch up on our full summary of the day here!
