Stylish, glamorous and technically exceptional, the digital edition of Harrods Magazine is everything you would expect a high-end publication to be.
Harrods have been ahead of the digital curve for some time now. They released their iPad-only edition over two years ago, but have since acknowledged the demand for an Android and mobile version and earlier this year, released their fully-responsive native app.
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Topics:
Blog,
Review
Page Lizard attended the PPA's Independent Publisher conference and awards last Friday. This event celebrated the achievements of independent publishers, and we were proud to be supporters of the vital contributions these publishers make.
This year's event was completely sold out. We managed to bag ourselves some great seats (right at the back) for the awards, and watched as the winners rolled up and over the stage all afternoon long. There were some great snaps taken throughout the day which you can see in the gallery below, or on the PPA's live photo stream.
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Topics:
publishers,
Blog,
Event,
event,
independent publishers,
PPA,
publishing event
As the nights draw in, most of us would rather be at home snuggled up with a glass of mulled wine and the latest episode of The Apprentice. What could tempt you out of those comfy Fair Isle jumpers more than a good Digital Publishing event? Here are our pick of the top 8 unmissable events this winter.
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2014,
London,
november,
technology,
winter,
2015,
Blog,
book,
christmas,
conference,
digital,
digital age,
digital publishing,
drinks,
e-book,
Event,
event,
events,
expo,
forum,
magazine,
New York,
page lizard,
PPA,
publishing,
San Francisco,
spring
Even professionals read on mobile: two case studies
Last week I gave a talk to the Professional Publishers Association (PPA) conference in London about how to create and edit digital magazines for mobile readers.
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Topics:
mobile,
online,
technology,
android,
app,
audience,
b2b,
Blog,
business,
case study,
Comment,
content,
digital publishing,
interactive,
magazine,
phone,
professional,
publications,
publishing,
statistics
1. Relying on organic posts
It's 2014 people, wake up! Things have changed and Facebook is making it harder for us to reach our fans organically. People keep telling me that pages are only reaching about 2-3% of their audience, which I don't understand. Yes, it is much harder to reach people now than it was this time last year, but if you are producing great content consistently, you will still reach people!
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Topics:
social media,
Social Media,
social media blog,
social media marketing,
the future of social media,
Blog,
digital marketing,
facebook,
online marketing